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THE LAUNCH OF 'HUNTING SEASON'

'Creme Egg Hunting Season' was an integrated campaign to celebrate the fact that Creme Eggs are only available for 3 months of the year.

We launched it with this TVC.

We then took the concept of the Hunting Lodge from the TVC and built a touring experiential version.

It visited 6 major cities in the UK and was the ultimate destination for Creme Egg fans. It served all sorts of Creme Egg dishes that we also created. Plus as well as being an instgrammers dream, it had a hidden 'Eggscape Room' too.

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